“Since its launch, Oakridge® has been one of our most popular and beloved product lines,” said Sue Burkett , marketing leader for Owens Corning Roofing and Asphalt. “These new Artisan Colors offer homeowners greater design flexibility while providing our professional partners with additional opportunities for sales growth.”
Available in early February 2013, the new Artisan Colors build a bridge from Owens Corning’s traditional Oakridge® color offerings to its high-contrast TruDefinition® Duration® Shingle colors. This new collection is only available in the Oakridge® line and will offer five colors inspired by nature’s beauty in each region. The popular Oakridge® traditional colors will remain in the line unchanged.